In today’s digital era, businesses are constantly seeking innovative ways to engage with their audience and increase their online presence. Among the plethora of marketing strategies available, one tool that has proven to be a game-changer is blogging. While blogs were initially considered as personal diaries or platforms for individuals to share their thoughts, they …
[by: Laurie Briones] Attending a conference brings so many great opportunities to connect with other individuals in the field you represent. Conferences pave the way to learn different perspectives, form new relationships, and expand your knowledge. By attending a conference, you also gain a larger audience to present your work. The rapidly shifting dynamic in …
When it comes to advertising your research study online, it can be difficult to know where to start. There are common questions that arise around how to get your study in front of the right people, how to go about making it interesting, what platforms are best to use for marketing, etc. It can become …
The coolest thing about marketing is that it gives businesses the opportunity to bring their visions to life. However, it’s important to keep in mind that how you market that vision will make all the difference in how your audience receives it. As consumers continue to shift online, your marketing efforts will need to evolve …
One of the most frequently asked questions we receive this time of year is “should we be advertising during the holidays?” Because of the vast amount of advertising and noise that occurs during this season, it’s easy to think that your marketing efforts may go unnoticed. However, with more people on their devices during the …
Imagine working with a digital marketing agency that boasts a unique and specialized service — one that not just anyone can offer. That’s exactly what inspired Brandy Haslam to start ImageBloom, a digital marketing agency specializing in healthcare and clinical research. Brandy’s passion, talent, and determination are what’s driven the success of ImageBloom. But how’d …
[by: Laurie Briones] Leads are the lifeblood of any clinical trial site. Potential volunteers have taken the time to submit their information and are expecting a callback. Your enrollment goals hinge on your site’s ability to be able to contact those leads ASAP while the interest is still high. None of this means anything if …
[by: Amanda Midence] You are a site, and you focus on research and bettering people’s lives. Why should you spend your time blogging? Isn’t that for millennials and avocado toast reviews? Nope. Think of blogs as a way of updating your website on a regular basis. You can’t re-arrange or re-create your website every week …
