Meet the Team: Caitlin Snyder

This week, we get to know one of our marketing account managers, Caitlin Snyder. From her spirit animal and biggest fears…

Get to Know the ImageBloom Team: Sierra Nalley

Curious to know more about your ImageBloom contacts? Meet the people behind the email in our Get to Know the IB…

Election 2020: What it has Taught us about Marketing

There is no debate that 2020 has been a trying time for every individual in the United States. From the coronavirus…

Diversity in Trial Recruitment: Targeting Diverse Populations

[by: Carissa McCall, BS] In today’s world, we are surrounded by the need for diversity in all settings. One place where…

How TikTok is Trumping their Bad Press

[by: Sierra Nalley] Phineas T. Barnum, the 19th-century American showman and circus owner once greatly expressed, “There is no such thing…

The Coronavirus Effect: Navigating telemedicine and virtual visits

[by: Brandy Haslam, MBA] We are living in unprecedented times. I think we can all agree that we’ve never seen anything…

How to Make the Most Out of Your Conference Participation

[by: Laurie Briones] Attending a conference brings so many great opportunities to connect with other individuals in the field you represent….

Call Center Best Practices

[by: Laurie Briones] Leads are the lifeblood of any clinical trial site. Potential volunteers have taken the time to submit their…

Say it with me…Branding is Important! Here’s why.

Catchy business cards, a good-looking logo. These things are important to have, but are they enough to brand your organization and…

Marketing Strategies You Need to Draft This Fall

[by: Carissa McCall] Perfecting your marketing strategy is a lot like drafting a perfect fantasy football team. You need a strong…

Storming Area 51: Capitalizing on the Unseen

[by: Laurie Briones] What does the West Inn, a tiny 10 room inn located in Alamo, Nevada have to do with…

Study Recruitment Results that are BETTER than Chicken-on-a-Stick!

[by Tamara Oranday] If you’re a “San-Antonian”, you know just how good that fiesta Chicken-on-a-Stick is… So good, that we go…

Staff Spotlight: Haley Wilson

We’ve done it again; yet another rock-your-socks-off marketing-genius on the ImageBloom team! Meet Haley Wilson, Director of Marketing and Sponsor Relations….

4 Jolly Tips for Effective Holiday Marketing

[by: Evelyn Ekundare] The holidays are the most wonderful time of the year….unless you’re caught in a marketing war. Each year…

Staff Spotlight: Marina Martinez

It’s that time again! Meet our super awesome Marketing Account Manager, Marina Martinez. Marina hails from Texas A&M University and has…

Staff Spotlight: Laurie Briones

It’s time for this months Staff Spotlight! Drum roll please… Meet Laurie Briones, our call center project manager extraordinaire! Laurie is…

ImageBloom: The Next Exciting Chapter in Patient Recruitment

[by: Rick Greenfield, COO] As we progress into the 4th quarter of 2018, it is amazing to see how much ImageBloom,…

Staff Spotlight: Jason Shannon

Meet our lead graphic designer, Jason Shannon! Born and raised in Houston, Texas, Jason received his Bachelor of Science Degree in…

What Bad Publicity?

By: Brandy Haslam, MBA “There is no such thing as bad publicity.” The news has been flooding our newsfeeds, our TV,…

Staff Spotlight: Jordan Shannon

Jordan Shannon is a native of the small town of Graham, Texas. She received her Bachelor’s Degree in English/Creative Writing and…

Staff Spotlight: Stephen Shultz

Stephen Shultz has served as a Recruitment Specialist on our IB-Recruit team since August 2017. He has over 15 years of…

PR: Leading Clinical Trial Recruitment Agency Releases CTMS Portal for Sites & Sponsors

ImageBloom Inc. announces the release of its automated CTMS Recruitment Portal, developed by RealTime-CTMS, to ease the burden of managing multiple…

IRB Review: An important part of the clinical trial process

IRB approvals. Although most of us dread the process of submission, edits, resubmission and waiting for approval, IRB review is a…

Senator, we run ads. Famous last words?

[by: Brandy Haslam, MBA] Senator, we run ads.   Okay, so this has been the butt of jokes, hilarious memes and brilliantly…

“The Best Place to Hide a Dead Body is Page Two of Google”

[by: Brandy Haslam, MBA] 93% of all buying decisions start with an online search.  Where is your website showing up? There is…

Recruitment 101 with Laurie Briones

Recruitment calls are a piece of cake… said no one ever. Getting a hold of subjects can be tricky because everyone…

Marketing Shouldn’t Be a One-Size-Fits-All Approach

[by: Brandy Haslam, MBA] Coming from the site level and working in recruitment, I can still remember my disappointment when a…

Kiss Cold Leads Goodbye.

[by: Amanda Midence] Study recruitment is a challenge, especially when you have a site to run! You chose to hire an…

Holiday Marketing: Go, Go, Go.

[by: Amanda Midence] The holidays are amazing! Filled with great food, family reunions and all the shopping you’ve been putting off. Your…

Ho Ho Holiday No-Shows: Tips to decrease missed appointments

[by: Amanda Midence] Decorations are up, and the holiday spirit is in the air! You have the next month jammed packed…

Ghost, Goblins and Clinical Trials.

by: Brandy Haslam, MBA Halloween is a time for haunted houses, ghost and goblins, scary stories and terrifying clown movies. We…

Live streaming is the new way to go!

[By: Amanda Midence, BBA] You’ve probably heard about live video. All of the social networks have some adaptation of a live…

Instant Message Marketing Is Here: Are You Ready?

[by: Amanda Midence, BBA] Messaging apps are becoming a phenomenon around the world. Everybody texts to some extent and messaging apps…

You’ve got leads. Don’t waste them.

[By: Amanda Midence, BBA] Spending goes up and response time goes down They’ve shown interest in your clinical trial, they might…

A BLOG? But why?

[by: Amanda Midence] You are a site, and you focus on research and bettering people’s lives. Why should you spend your…

A good first impression through social media

By: Amanda Midence Think about the last time you met someone new at a barbecue, networking event, or the office. Within…

4 Reasons Why Your Business NEEDS Social Media

By: Amanda Midence — To social media or not to social media, that is the question. Most of you have probably…

Why do so many people hate their jobs?

[By: Brandy Haslam, MBA] “Oh, you hate your job? Why didn’t you say so. There’s a support group for that. It’s…

Embracing the Micro-Moment

By: Haley Wilson – As the mobile crusade continues to take the world by storm, the way consumers receive and utilize…

Clinical Trial Recruitment: When Old Meets New

By: Brandy Haslam, MBA – “The charm of history and its enigmatic lesson consist in the fact that, from age to age,…

Effective advertising doesn’t require a Super Bowl ad budget.

By: Brandy Haslam, MBA – “I would love to invest in advertising, but it’s just too expensive!” If only we had a…

What MLK teaches us about leadership and communication

By: Brandy Haslam, MBA – “Now is the time to lift our nation from the quick sands of racial injustice to the solid…

Leverage Social Media to Promote Your Business!

It’s a common question that today’s business owners are asking one another. Advancements in technology have changed the entire landscape of…

SMS Marketing: Can it help your business?

“Did you get my text?” Chances are, they did. According to the IDC, (International Data Corporation), 98% of texts are opened…

Signed, Sealed, Delivered – Full Service Marketing for Clinical Research Sites

By: Amanda Loyd – For years, people have been categorized into one of two areas, right or left brained. Because of this,…

No time to make recruitment calls?

By: Brandy Haslam, MBA – Coming from a clinical research background, our team knows how difficult it can be to make…

Importance of Customer Engagement

By: Amanda Loyd – Within the last few months, two bars in our stomping grounds of Indianapolis, Indiana, have made national news….

What SharkTank taught me about the importance of digital marketing

By: Amanda Loyd – I learned about the Red Dress Boutique on Facebook. For the first time in my addiction to…

The Importance of Reputation

By: Amanda Loyd – Whether you’re establishing a dating profile, LinkedIn page or building reviews for your small business, your digital…

Successful Marketing Doesn’t Happen Overnight

By: Brandy Haslam, MBA – Marketing is like building a long-term relationship. It doesn’t happen overnight and takes time, nurturing and lots…

Digital Marketing: Still Not Convinced?

By: Brandy Haslam, MBA – Ever since Facebook launched its advertising platform back in 2005, no one could have predicted that it…

Let ImageBloom Improve Your Digital Presence

All corporations need for their branding messages to be heard and trusted.  We live in a digital age where conversations, education…

Email is not dead

By: Brandy Haslam, MBA – Email. We all have it and most of us use it on a daily basis. In fact,…

The Importance of the Landing Page

By: Brandy Haslam, MBA – If your business is investing in online marketing to increase referrals, you’re already headed in the right…

The Short Life of the Online Lead

By: Brandy Haslam, MBA – So you’ve done just about everything to bring in leads to your business. You’ve hired a top-notch…

Back to the Basics: The Rule of Seven

By: Brandy Haslam, MBA – As a consumer, most of us need to do our research on a product or service before…

Instagram Fans Rejoice!

By: Brandy Haslam, MBA – Think Instagram is a platform just for teens? Think again. Businesses large and small are now advertising…

Blogging to grow your business

By: Brandy Haslam, MBA – We have all read a blog before and some of you may even have a blog of…