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Marketing Shouldn’t Be a One-Size-Fits-All Approach
January 19, 2018

[by: Brandy Haslam, MBA] Coming from the site level and working in recruitment, I can still remember my disappointment when a…

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Kiss Cold Leads Goodbye.
January 12, 2018

[by: Amanda Midence] Study recruitment is a challenge, especially when you have a site to run! You chose to hire an…

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Holiday Marketing: Go, Go, Go.
December 14, 2017

[by: Amanda Midence] The holidays are amazing! Filled with great food, family reunions and all the shopping you’ve been putting off. Your…

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Ho Ho Holiday No-Shows: Tips to decrease missed appointments
November 17, 2017

[by: Amanda Midence] Decorations are up, and the holiday spirit is in the air! You have the next month jammed packed…

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Ghost, Goblins and Clinical Trials.
October 30, 2017

by: Brandy Haslam, MBA Halloween is a time for haunted houses, ghost and goblins, scary stories and terrifying clown movies. We…

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Live streaming is the new way to go!
October 23, 2017

[By: Amanda Midence, BBA] You’ve probably heard about live video. All of the social networks have some adaptation of a live…

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Instant Message Marketing Is Here: Are You Ready?
September 16, 2017

[by: Amanda Midence, BBA] Messaging apps are becoming a phenomenon around the world. Everybody texts to some extent and messaging apps…

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You’ve got leads. Don’t waste them.
August 31, 2017

[By: Amanda Midence, BBA] Spending goes up and response time goes down They’ve shown interest in your clinical trial, they might…

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A BLOG? But why?
July 31, 2017

[by: Amanda Midence] You are a site, and you focus on research and bettering people’s lives. Why should you spend your…

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A good first impression through social media
June 9, 2017

By: Amanda Midence Think about the last time you met someone new at a barbecue, networking event, or the office. Within…

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