Digital Marketing: Still Not Convinced?

By: Brandy Haslam, MBA – Ever since Facebook launched its advertising platform back in 2005, no one could have predicted that it would be one of the most effective forms of advertising today. Surpassing traditional methods when it comes to both cost and level of effectiveness, Facebook and its digital counterparts have rocked the advertising world. …

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Email is not dead

By: Brandy Haslam, MBA – Email. We all have it and most of us use it on a daily basis. In fact, a recent survey found that 95 percent of us are using email and 91 percent check their inbox on a daily basis. If you’re business isn’t taking advantage of email marketing, you are potentially …

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The Importance of the Landing Page

By: Brandy Haslam, MBA – If your business is investing in online marketing to increase referrals, you’re already headed in the right direction. Online marketing has quickly taken over more traditional methods as consumers turn to the internet for products and services of all kinds. Many businesses however are missing the mark when it comes to …

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The Short Life of the Online Lead

By: Brandy Haslam, MBA – So you’ve done just about everything to bring in leads to your business. You’ve hired a top-notch marketing agency, Image Bloom, Inc., and forked over the cash to ensure the success of your marketing campaigns. Online leads are coming in hot and you are waving the flag of success. But what …

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Back to the Basics: The Rule of Seven

By: Brandy Haslam, MBA – As a consumer, most of us need to do our research on a product or service before we commit. We need to be reminded over and over with visual images, dive into a pool of reviews and testimonials, ask friends and family, read blogs, and compare pricing before making a decision. …

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Instagram Fans Rejoice!

By: Brandy Haslam, MBA – Think Instagram is a platform just for teens? Think again. Businesses large and small are now advertising on Instagram, which has over 300 million active monthly users and growing. With such a visual platform, businesses are able to showcase their brand, products and services with much success. Here are a few …

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Blogging to grow your business

By: Brandy Haslam, MBA – We have all read a blog before and some of you may even have a blog of your own that you use to share your expertise in a certain area. But how can a blog help grow your business? First, let us define what blogging is. Unlike other pages on your …

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