CLINICAL RESEARCH & MARKETING NEWS

AI in patient recruitment: Cutting through the hype

AI in Patient Recruitment: What Technology Can and Can’t Solve

At ImageBloom, we’ve seen firsthand how technology is reshaping the clinical trial landscape. Artificial Intelligence (AI) holds enormous promise in patient recruitment, and we leverage...

The Double-Edged Sword of Direct-to-Consumer Pharmaceutical Advertising

The Double-Edged Sword of Direct-to-Consumer Pharmaceutical Advertising

If you’ve turned on the TV, scrolled through social media, or flipped through a magazine lately, chances are you’ve seen an ad for a prescription...

Conference Season in Clinical Research: How to Make the Most of Every Opportunity

Conference Season in Clinical Research: How to Make the Most of Every Opportunity

Conference season is a cornerstone of the clinical research industry, bringing together researchers, site staff, sponsors, CROs, and solution providers in one place. They provide...

What Sponsors & CROs Should Ask Their Recruitment Vendors (But Often Don’t)

What Sponsors & CROs Should Ask Their Recruitment Vendors (But Often Don’t)

When it comes to clinical trial recruitment, success often hinges on the strength of your partnerships—especially with your recruitment vendors. Yet, many sponsors and CROs...

Understanding Your Audience Is the Key to Social Media Success for Dermatologists

Understanding Your Audience Is the Key to Social Media Success for Dermatologists

By Brandy Church, MBA Originally appeared in ASDS Currents Magazine (American Society for Dermatologic Surgery) Download PDF In today’s competitive aesthetic and medical dermatology landscape,...

Is Your Recruitment Strategy Costing You Time and Money?

Is Your Recruitment Strategy Costing You Time and Money?

By Brandy Church, CEO of ImageBloom, Inc. Patient recruitment has always been a high-stakes, high-cost challenge. Sponsors often pour significant resources into recruitment efforts, only...