CLINICAL RESEARCH & MARKETING NEWS

Facebook for Patient Recruitment

Facebook for Patient Recruitment

Recruiting patients for clinical trials has long been a complex and resource-intensive process. As digital marketing continues to evolve, Facebook has emerged as a powerful...

Connecting the Dots: How Social Media, SEO, and Website Optimization Work Together to Grow Your Healthcare Practice

Connecting the Dots: How Social Media, SEO, and Website Optimization Work Together to Grow Your Healthcare Practice

In today’s digital-first world, healthcare practices need more than just a website or a few social media posts to stand out. Patients are increasingly turning...

Bloom in Focus: Get to Know the Faces of ImageBloom - Kim Miller, Marketing Manager

Bloom In Focus: Get to Know the Faces of ImageBloom – Kim Miller

Can you introduce yourself and share a fun fact we might not know about you?  Hi, I’m Kimberly from Texas. A fun fact you may...

Tips for Leveraging Social Media toDrive Meaningful Website Traffic

Tips for Leveraging Social Media to Drive Meaningful Website Traffic

By Brandy Church, MBAOriginally appeared in ASDS Currents Magazine (American Society for Dermatologic Surgery) Download PDF Social media platforms aren’t just for posting family vacation...

The Benefits of Digital Marketing for Clinical Research Patient Recruitment

Unlocking the Power of Digital Marketing in Clinical Research Patient Recruitment

Clinical research is the backbone of medical progress, yet one of its most persistent challenges is patient recruitment. Traditional methods—such as flyers, physician referrals, and...

Breaking barriers: Advancing minority representation in Clinical Trials during minority health month

Minority Health Month

Every April, we observe Minority Health Month—a time to raise awareness about the health disparities that disproportionately affect racial and ethnic minority populations. One of...