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CLINICAL RESEARCH & MEDICAL MARKETING
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Say it with me…Branding is Important! Here’s why.

Catchy business cards, a good-looking logo. These things are important to have, but are they enough to brand your organization and build relationships with potential patients? Probably not. Many organizations are under the assumption that branding is only beneficial for large corporations, when in reality smaller organizations are those who need it most. So, what

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Study Recruitment Results that are BETTER than Chicken-on-a-Stick!

[by Tamara Oranday] If you’re a “San-Antonian”, you know just how good that fiesta Chicken-on-a-Stick is… So good, that we go to packed fiesta events in the month of May, stand in long lines shoulder to shoulder with our fiesta friends, just for that hot, crispy, flavor-filled chicken-(and maybe a little jalapeno)-on-a-Stick! In the spirit

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Staff Spotlight: Haley Wilson

We’ve done it again; yet another rock-your-socks-off marketing-genius on the ImageBloom team! Meet Haley Wilson, Director of Marketing and Sponsor Relations. Haley started with ImageBloom early in 2016 in our call center and has proven herself ever since. Scroll down to see what makes us love her and find out things we didn’t even know

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IRB Review: An important part of the clinical trial process

IRB approvals. Although most of us dread the process of submission, edits, resubmission and waiting for approval, IRB review is a very important step in the clinical trial process. An IRB, or Institutional Review Board, is meant to protect the rights and welfare of human research participants by ensuring that recruitment materials (among other things)

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The Best Place to Hide a Dead Body is Page Two of Google

[by: Brandy Haslam, MBA] 93% of all buying decisions start with an online search.  Where is your website showing up? There is a quote I read a few years back that if you ever want to hide a dead body, the best place is on page two of a Google search. I’m not sure about you, but

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