Ryan Speer 
In today’s digital-first world, healthcare practices need more than just a website or a few social media posts to stand out. Patients are increasingly turning to the internet to research providers, compare services, and make informed decisions about their care. That means your online presence matters—a lot. But how do you make sure potential patients …
By Brandy Korman, MBAOriginally appeared in ASDS Currents Magazine (American Society for Dermatologic Surgery) Download PDF Social media platforms aren’t just for posting family vacation photos or sharing reels. Utilizing social media can be a powerful and effective tool to increase brand awareness, foster patient trust and, most importantly, effectively convert website visitors into patients. …
Every April, we observe Minority Health Month—a time to raise awareness about the health disparities that disproportionately affect racial and ethnic minority populations. One of the most pressing issues contributing to these disparities is the underrepresentation of minorities in clinical trials. Diverse participation in research is not just a matter of equity—it’s a matter of …
Your website is often the first impression potential patients, clients, or customers have of your business. A strong online presence means that your organization stands out among your competitors, driving meaningful traffic and company growth. Why Your Website Matters Your website is more than just a digital brochure—it’s a dynamic tool that informs, engages, and …
March is Women’s History Month, a time to recognize women’s countless contributions across all industries, including healthcare and marketing. At ImageBloom, a woman-owned patient recruitment and full-service marketing agency, we take immense pride in connecting patients with life-changing clinical trials and healthcare options while championing women’s strength, innovation, and leadership in our field. The Power …
1. Can you introduce yourself and share a fun fact we might not know about you? My name is Kelly! I grew up in New York and moved to Florida in 2018. Something you might not know about me is that I am allergic to lions (really) 2. If there was a zombie apocalypse, how …
By Brandy Korman, MBA – Originally appeared in ASDS Currents Magazine VOL. 2025 ISSUE 1 In today’s digital landscape, having a social media presence is essential. With most patients searching online for services and recommendations related to their health, your practice’s social media can serve as a powerful tool to build trust, educate patients and …
Patient recruitment often takes center stage when discussing clinical trials. But what happens after a patient enrolls? Keeping participants motivated and committed throughout the trial – patient retention – is equally crucial. High dropout rates can significantly impact study results and overall success. In 2025, with technology at our fingertips and a deeper understanding of patient needs, we can …
1. Can you introduce yourself and share a fun fact we might not know about you? Hello, my name is Mayra. I’m the lead recruiter here at ImageBloom. I’m married with 3 children. I have also cared for my mother since I was 23 years old. So, I have 5 children adding my husband. I …
Imagine this: a potential participant shows interest in your clinical trial. But then…crickets. Days turn into weeks, and that valuable lead slips away. Sound familiar? In the competitive world of clinical research, prompt lead follow-up is no longer a “nice-to-have”—it’s a necessity. The good news? Connecting with potential participants and boosting your patient enrollment numbers …
