Digital Marketing Revolutionizes Clinical Trial Recruitment

Clinical Research Recruitment Challenges Still Exist The medications and devices produced by clinical research every year are crucial for medical advancement. As research organizations strive to continue pioneering in the industry, one of the biggest challenges they’re faced with in selecting and executing recruitment strategies to meet their participant goals. These strategies must also hold …

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The Magic Behind ImageBloom: CEO Brandy Haslam

Imagine working with a digital marketing agency that boasts a unique and specialized service — one that not just anyone can offer. That’s exactly what inspired Brandy Haslam to start ImageBloom, a digital marketing agency specializing in healthcare and clinical research. Brandy’s passion, talent, and determination are what’s driven the success of ImageBloom. But how’d …

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Diversity in Trial Recruitment: Targeting Diverse Populations

[by: Carissa McCall, BS] In today’s world, we are surrounded by the need for diversity in all settings. One place where diversity should not be overlooked is in clinical trials. The reality is that medical conditions don’t discriminate. Medical diseases and conditions may affect all people differently, but they still can affect anyone. For this …

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The Coronavirus Effect: Navigating telemedicine and virtual visits

[by: Brandy Haslam, MBA] We are living in unprecedented times. I think we can all agree that we’ve never seen anything quite like the Coronavirus effect. With millions of Americans hunkering down, afraid or even told not to leave home, virtual trials and telemedicine services are crucial now more than ever. Through virtual clinical trials …

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