Digital Marketing is the best way to improve your clinical trial recruitment efforts

Digital Marketing Revolutionizes Patient Recruitment

There’s no doubt that clinical research is a necessity for medical advancement. The medications and devices produced by these research efforts every year are proof at how crucial they are. However, recruiting for clinical research remains challenging for research organizations trying to remain pioneers in the industry.  Organizations face difficulty in identifying reliable clinical research …

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Patient Recruitment Starter Kit. An Intro to Advertising Your Study Online

Patient Recruitment Starter Kit: An Intro to Marketing Your Study Online

When it comes to advertising your research study online, it can be difficult to know where to start. There are common questions that arise around how to get your study in front of the right people, how to go about making it interesting, what platforms are best to use for marketing, etc. It can become …

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Should I advertise during the holidays?

3 Things to Consider When Advertising During the Holidays

One of the most frequently asked questions we receive this time of year is “should we be advertising during the holidays?” Because of the vast amount of advertising and noise that occurs during this season, it’s easy to think that your marketing efforts may go unnoticed. However, with more people on their devices during the …

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The Magic Behind ImageBloom: CEO Brandy Haslam

Imagine working with a digital marketing agency that boasts a unique and specialized service — one that not just anyone can offer. That’s exactly what inspired Brandy Haslam to start ImageBloom, a digital marketing agency specializing in healthcare and clinical research. Brandy’s passion, talent, and determination are what’s driven the success of ImageBloom. But how’d …

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Diversity in Trial Recruitment: Targeting Diverse Populations

[by: Carissa McCall, BS] In today’s world, we are surrounded by the need for diversity in all settings. One place where diversity should not be overlooked is in clinical trials. The reality is that medical conditions don’t discriminate. Medical diseases and conditions may affect all people differently, but they still can affect anyone. For this …

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Say it with me…Branding is Important! Here’s why.

Catchy business cards, a good-looking logo. These things are important to have, but are they enough to brand your organization and build relationships with potential patients? Probably not. Many organizations are under the assumption that branding is only beneficial for large corporations, when in reality smaller organizations are those who need it most. So, what …

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PR: Leading Clinical Trial Recruitment Agency Releases CTMS Portal for Sites & Sponsors

ImageBloom Inc. announces the release of its automated CTMS Recruitment Portal, developed by RealTime-CTMS, to ease the burden of managing multiple study portals. SAN ANTONIO, TX – Remembering passwords and multiple account information is a nightmare for all us but for research sponsors, CROs and sites, the issue of managing numerous separate portals for each …

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IRB Review: An important part of the clinical trial process

IRB approvals. Although most of us dread the process of submission, edits, resubmission and waiting for approval, IRB review is a very important step in the clinical trial process. An IRB, or Institutional Review Board, is meant to protect the rights and welfare of human research participants by ensuring that recruitment materials (among other things) …

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