What Sponsors & CROs Should Ask Their Recruitment Vendors (But Often Don’t)

What Sponsors & CROs Should Ask Their Recruitment Vendors (But Often Don’t)

When it comes to clinical trial recruitment, success often hinges on the strength of your partnerships—especially with your recruitment vendors. Yet, many sponsors and CROs overlook critical questions that could make or break their enrollment timelines and overall trial success. If you’re vetting a recruitment partner—or already working with one—here are some key questions you …

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Is Your Recruitment Strategy Costing You Time and Money?

Is Your Recruitment Strategy Costing You Time and Money?

By Brandy Church, CEO of ImageBloom, Inc. Patient recruitment has always been a high-stakes, high-cost challenge. Sponsors often pour significant resources into recruitment efforts, only to face delays, low enrollment rates, and underwhelming returns. After over a decade in the industry including years at the site level, I’ve seen firsthand how avoidable inefficiencies drain both …

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Facebook for Patient Recruitment

Facebook for Patient Recruitment

Recruiting patients for clinical trials has long been a complex and resource-intensive process. As digital marketing continues to evolve, Facebook has emerged as a powerful platform for reaching potential study participants on a large scale. With over 3 billion monthly active users worldwide, Facebook offers unmatched targeting capabilities—but it’s not without its limitations. From strict …

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Breaking barriers: Advancing minority representation in Clinical Trials during minority health month

Minority Health Month

Every April, we observe Minority Health Month—a time to raise awareness about the health disparities that disproportionately affect racial and ethnic minority populations. One of the most pressing issues contributing to these disparities is the underrepresentation of minorities in clinical trials. Diverse participation in research is not just a matter of equity—it’s a matter of …

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Boost Enrollment: Best Practices for Connecting with Potential Clinical Trial Participants

Unlocking Effective Patient Recruitment: Your Guide to Lead Follow-Up

Imagine this: a potential participant shows interest in your clinical trial. But then…crickets. Days turn into weeks, and that valuable lead slips away. Sound familiar? In the competitive world of clinical research, prompt lead follow-up is no longer a “nice-to-have”—it’s a necessity. The good news? Connecting with potential participants and boosting your patient enrollment numbers …

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A website tailored to your brand

Elevate Your Online Presence with ImageBloom’s Website Services

Your website is often the first interaction users have with your brand. A well-designed, user-friendly website can make a lasting impression, while an outdated or difficult-to-navigate site could be turning people away. Utilizing an agency that specializes in creating and editing websites tailored to your unique audience and brand, will help you stand out in …

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ImageBloom, Inc. Launches the Patient Recruitment Marketplace: The First of its Kind Platform to Streamline Patient Recruitment for Clinical Research Sites

ImageBloom, Inc. Launches the Patient Recruitment Marketplace: The First of its Kind Platform to Streamline Patient Recruitment for Clinical Research Sites

Indianapolis, IN – ImageBloom, Inc. a leader in clinical trial support solutions, is excited to announce the launch of the Patient Recruitment Marketplace, the first-of-its-kind platform designed to revolutionize patient recruitment for clinical research sites. The Patient Recruitment Marketplace empowers research teams to quickly and easily access a comprehensive library of ready-to-use marketing materials that …

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There are some things AI can't do. Incorporating AI into the clinical trial process offers numerous advantages; however, it cannot replace the creativity, empathy, and emotional intelligence needed to connect with patients. AI in Marketing: AI Trends and what you should know

AI in Marketing

One of the most significant advancements in recent years is the integration of artificial intelligence (AI) into marketing. From automating tasks to providing deep insights into consumer behavior, AI has proven to be a valuable tool. However, while AI offers remarkable benefits, it’s crucial to understand that it cannot fully replace the human touch in …

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June is Men's Health Awareness month

Enhancing Men’s Health Through Clinical Trial Marketing

June marks Men’s Health Awareness Month, a time dedicated to highlighting men’s unique health challenges and promoting the importance of early detection and proactive health management. Despite significant advancements in healthcare, men continue to experience considerable health disparities. They visit physicians for preventive care half as often as women, face higher mortality rates for leading …

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