Tips for Leveraging Social Media toDrive Meaningful Website Traffic

Tips for Leveraging Social Media to Drive Meaningful Website Traffic

By Brandy Korman, MBAOriginally appeared in ASDS Currents Magazine (American Society for Dermatologic Surgery) Download PDF Social media platforms aren’t just for posting family vacation photos or sharing reels. Utilizing social media can be a powerful and effective tool to increase brand awareness, foster patient trust and, most importantly, effectively convert website visitors into patients. …

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Breaking barriers: Advancing minority representation in Clinical Trials during minority health month

Minority Health Month

Every April, we observe Minority Health Month—a time to raise awareness about the health disparities that disproportionately affect racial and ethnic minority populations. One of the most pressing issues contributing to these disparities is the underrepresentation of minorities in clinical trials. Diverse participation in research is not just a matter of equity—it’s a matter of …

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Women in Clinical Research

Celebrating Women’s History Month: Honoring Women in Healthcare and Marketing

March is Women’s History Month, a time to recognize women’s countless contributions across all industries, including healthcare and marketing. At ImageBloom, a woman-owned patient recruitment and full-service marketing agency, we take immense pride in connecting patients with life-changing clinical trials and healthcare options while championing women’s strength, innovation, and leadership in our field. The Power …

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The Power of Social Media for Dermatology Practices

The Power of Social Media for Dermatology Practices: What You Should Know

By Brandy Korman, MBA – Originally appeared in ASDS Currents Magazine VOL. 2025 ISSUE 1 In today’s digital landscape, having a social media presence is essential. With most patients searching online for services and recommendations related to their health, your practice’s social media can serve as a powerful tool to build trust, educate patients and …

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ImageBloom, Inc. Launches the Patient Recruitment Marketplace: The First of its Kind Platform to Streamline Patient Recruitment for Clinical Research Sites

ImageBloom, Inc. Launches the Patient Recruitment Marketplace: The First of its Kind Platform to Streamline Patient Recruitment for Clinical Research Sites

Indianapolis, IN – ImageBloom, Inc. a leader in clinical trial support solutions, is excited to announce the launch of the Patient Recruitment Marketplace, the first-of-its-kind platform designed to revolutionize patient recruitment for clinical research sites. The Patient Recruitment Marketplace empowers research teams to quickly and easily access a comprehensive library of ready-to-use marketing materials that …

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There are some things AI can't do. Incorporating AI into the clinical trial process offers numerous advantages; however, it cannot replace the creativity, empathy, and emotional intelligence needed to connect with patients. AI in Marketing: AI Trends and what you should know

AI in Marketing

One of the most significant advancements in recent years is the integration of artificial intelligence (AI) into marketing. From automating tasks to providing deep insights into consumer behavior, AI has proven to be a valuable tool. However, while AI offers remarkable benefits, it’s crucial to understand that it cannot fully replace the human touch in …

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The Benefits of Choosing a Marketing Agency Focused on Clinical Research

In the dynamic landscape of healthcare and clinical research, an effective marketing strategy is crucial. For organizations in clinical research, partnering with a marketing agency specializing in this niche can be a game-changer as the complexities of the industry can be challenging. In this blog, we’ll explore the benefits of choosing an agency that prioritizes …

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