Brandy Haslam 
Every recruitment plan starts with a number: how many patients we can identify. Almost none of them budget for the number that actually matters: how many of those patients will enroll. That gap between “identified” and “enrolled” is where trial timelines quietly break. And in patient recruitment, it’s the gap that separates vendors who hand …
For two decades, online visibility came down to one question: where do you rank? A prospective patient typed “best treatment for melasma” into Google, scanned a list of blue links, and clicked. Practices invested in SEO to climb that list, and the ones near the top won the consults. That model is dissolving. A growing …
In clinical research, there are dozens of metrics that teams track – enrollment rates, screen failures, retention, cost per patient. But one KPI quietly sets the tone for everything that follows: Time-to-First-Patient (TTFP). It sounds simple: how long it takes from site activation to enrolling the first patient – what many sponsors and CROs call …
In the world of online business, organizations are constantly seeking ways to stand out amidst the digital noise. Among the myriad of marketing strategies, one often overlooked gem remains blogging. While some may perceive blogging as a relic of the early Internet age, its relevance and importance for businesses in the modern landscape shouldn’t be …
Indianapolis, IN – February 1, 2024 – ImageBloom, Inc., a leading innovator in clinical research and healthcare marketing, is thrilled to announce a strategic partnership with Global Life Sciences Alliance (GLSA), a renowned organization dedicated to advancing global healthcare through collaboration and innovation. This partnership marks a significant milestone for both entities as they join …
As we enter the new year 2024, businesses are gearing up for fresh opportunities and challenges. Effective marketing is the key to unlocking success and staying ahead of the competition in this dynamic digital landscape. In this blog, we will explore how ImageBloom’s marketing services can be your strategic ally in achieving your goals in …
In recent years, especially following the impact of COVID-19, the healthcare landscape has dramatically shifted in a big way. From how healthcare professionals communicate with patients to how they conduct research, the healthcare world has entered a new era. This is most noticeable in how healthcare professionals conduct research; decentralized clinical trials are a prime …
There’s no doubt that clinical research is a necessity for medical advancement. The medications and devices produced by these research efforts every year are proof at how crucial they are. However, recruiting for clinical research remains challenging for research organizations trying to remain pioneers in the industry. Organizations face difficulty in identifying reliable clinical research …
[by: Laurie Briones] Attending a conference brings so many great opportunities to connect with other individuals in the field you represent. Conferences pave the way to learn different perspectives, form new relationships, and expand your knowledge. By attending a conference, you also gain a larger audience to present your work. The rapidly shifting dynamic in …
When it comes to advertising your research study online, it can be difficult to know where to start. There are common questions that arise around how to get your study in front of the right people, how to go about making it interesting, what platforms are best to use for marketing, etc. It can become …