Websites Are Not Trendy. They’re a Necessity.

[By: Laurie Briones] If your business is doing well and you don’t have a website, you may wonder why you need one. The reality is a business’s online presence can have a massive impact on its success. Websites are not just trendy. They’re a necessity. Reasons Why Your Business Needs a Website Most potential customers …

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Holiday Advertising – The Best of the Best

The holiday season is in full effect. With the COVID-19 pandemic still impacting bottom lines, business owners face tough decisions regarding the allocation of advertising budgets throughout the year. Never fear, the experts are here with some holiday advertising advice and a rundown of our 5 favorite holiday ads of 2021. Trim a Tree, Not …

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Diversity in Trial Recruitment: Targeting Diverse Populations

[by: Carissa McCall, BS] In today’s world, we are surrounded by the need for diversity in all settings. One place where diversity should not be overlooked is in clinical trials. The reality is that medical conditions don’t discriminate. Medical diseases and conditions may affect all people differently, but they still can affect anyone. For this …

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Say it with me…Branding is Important! Here’s why.

Catchy business cards, a good-looking logo. These things are important to have, but are they enough to brand your organization and build relationships with potential patients? Probably not. Many organizations are under the assumption that branding is only beneficial for large corporations, when in reality smaller organizations are those who need it most. So, what …

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Staff Spotlight: Haley Wilson

We’ve done it again; yet another rock-your-socks-off marketing-genius on the ImageBloom team! Meet Haley Wilson, Director of Marketing and Sponsor Relations. Haley started with ImageBloom early in 2016 in our call center and has proven herself ever since. Scroll down to see what makes us love her and find out things we didn’t even know …

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PR: Leading Clinical Trial Recruitment Agency Releases CTMS Portal for Sites & Sponsors

ImageBloom Inc. announces the release of its automated CTMS Recruitment Portal, developed by RealTime-CTMS, to ease the burden of managing multiple study portals. SAN ANTONIO, TX – Remembering passwords and multiple account information is a nightmare for all us but for research sponsors, CROs and sites, the issue of managing numerous separate portals for each …

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IRB Review: An important part of the clinical trial process

IRB approvals. Although most of us dread the process of submission, edits, resubmission and waiting for approval, IRB review is a very important step in the clinical trial process. An IRB, or Institutional Review Board, is meant to protect the rights and welfare of human research participants by ensuring that recruitment materials (among other things) …

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The Best Place to Hide a Dead Body is Page Two of Google

[by: Brandy Haslam, MBA] 93% of all buying decisions start with an online search.  Where is your website showing up? There is a quote I read a few years back that if you ever want to hide a dead body, the best place is on page two of a Google search. I’m not sure about you, but …

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Recruitment 101 with Laurie Briones

Recruitment calls are a piece of cake… said no one ever. Getting a hold of subjects can be tricky because everyone has different schedules and preferred ways to be contacted. We’ve asked IB-Recruit manager, Laurie Briones, for some insight on best practices as well as challenges she’s faced while calling potential patients. Here’s what she …

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