Clinical research is the backbone of medical progress, yet one of its most persistent challenges is patient recruitment. Traditional methods—such as flyers, physician referrals, and newspaper ads—can be slow, costly, and limited in reach. Fortunately, the digital era has ushered in new opportunities, transforming how clinical trials attract and engage participants. Digital marketing is not …
June marks Men’s Health Awareness Month, a time dedicated to highlighting men’s unique health challenges and promoting the importance of early detection and proactive health management. Despite significant advancements in healthcare, men continue to experience considerable health disparities. They visit physicians for preventive care half as often as women, face higher mortality rates for leading …
Clinical research sites play a crucial role in advancing medical science and improving patient outcomes. However, a sites success is heavily reliant on the recruitment and retention of qualified participants for clinical trials. Read on as we explore the importance of utilizing your clinical trial budgets to tap into new participants, increase your patient database, …
Indianapolis, IN – September 12th, 2023 – ImageBloom, a leading provider of healthcare and clinical research marketing solutions, is thrilled to announce its strategic partnership with Clinitiative Health Research, a renowned leader in clinical research innovation. This collaboration marks a significant milestone in both organizations’ missions to advance patient-centric healthcare and empower researchers with innovative …
In today’s rapidly evolving digital landscape, the influence of social media on businesses cannot be overstated. With millions of active users across various platforms, social media has transformed the way companies engage with their target audience, establish brand identity, and drive growth. From startups to established enterprises, harnessing the power of social media has become …
We are thrilled to announce a groundbreaking partnership between ImageBloom and Clinical Research Payment Network (CRPN) that is set to revolutionize the landscape of the clinical trial industry! In an effort to streamline and enhance the clinical trial process, ImageBloom has forged a strategic alliance with CRPN, a leading authority in secure and efficient payment …
In the age of digitalization, leveraging the power of digital marketing has become essential for successful clinical trial recruitment. By utilizing targeted advertising strategies, research sites can reach a wider audience and enhance their patient recruitment efforts. However, adhering to guidelines and collaborating with the Institutional Review Board (IRB) is important to ensure ethical and …
In recent years, especially following the impact of COVID-19, the healthcare landscape has dramatically shifted in a big way. From how healthcare professionals communicate with patients to how they conduct research, the healthcare world has entered a new era. This is most noticeable in how healthcare professionals conduct research; decentralized clinical trials are a prime …
When it comes to advertising your research study online, it can be difficult to know where to start. There are common questions that arise around how to get your study in front of the right people, how to go about making it interesting, what platforms are best to use for marketing, etc. It can become …
One of the most frequently asked questions we receive this time of year is “should we be advertising during the holidays?” Because of the vast amount of advertising and noise that occurs during this season, it’s easy to think that your marketing efforts may go unnoticed. However, with more people on their devices during the …
