[by: Amanda Midence] You are a site, and you focus on research and bettering people’s lives. Why should you spend your time blogging? Isn’t that for millennials and avocado toast reviews? Nope. Think of blogs as a way of updating your website on a regular basis. You can’t re-arrange or re-create your website every week …
By: Amanda Midence — To social media or not to social media, that is the question. Most of you have probably considered at one time or another to adopt social networks either in your personal life or business. For instance, while you are reading this blog, you might receive a Facebook notification and will feel …
By: Haley Wilson – As the mobile crusade continues to take the world by storm, the way consumers receive and utilize media is ever evolving. It is up to marketers to continually push themselves to do better, think outside the box, and address this ever-changing need. Enter: Micro-moments. The idea centers around the philosophy that …
“Did you get my text?” Chances are, they did. According to the IDC, (International Data Corporation), 98% of texts are opened and nearly 90% are read within the first three minutes of being sent. Researchers at the IDC also state that eight out of ten 18 to 44-year-olds have their smartphones on them as many …
By: Brandy Haslam, MBA – Marketing is like building a long-term relationship. It doesn’t happen overnight and takes time, nurturing and lots of attention. If you’re marketing to your prospective clients only one single time and then calling it quits, you’re not building relationships or thinking about the long-term. You have to get to know your …
All corporations need for their branding messages to be heard and trusted. We live in a digital age where conversations, education and consumerism are all being done online, so what better way to build your brand than with digital marketing? The experts at ImageBloom know how to effectively market online to accomplish your business goals, …
By: Brandy Haslam, MBA – Email. We all have it and most of us use it on a daily basis. In fact, a recent survey found that 95 percent of us are using email and 91 percent check their inbox on a daily basis. If you’re business isn’t taking advantage of email marketing, you are potentially …
By: Brandy Haslam, MBA – If your business is investing in online marketing to increase referrals, you’re already headed in the right direction. Online marketing has quickly taken over more traditional methods as consumers turn to the internet for products and services of all kinds. Many businesses however are missing the mark when it comes to …
